University of cologne - Business School

Strategic Health Management

 

Changes in healthcare systems worldwide are characterised by value-based healthcare and radical innovations. In this module, you will learn which management measures you can use to strategically adapt to them. Case studies will be used to analyse the practical challenges of these two paradigms and develop solutions.

 

Topics

  • Benefit-oriented healthcare through added value for patients as a corporate purpose
  • Relation between patient-relevant outcomes, the costs needed to achieve these outcomes and possibilities for measuring patient-relevant outcomes
  • Opportunities for cost reduction and quality improvement through digital technologies
  • The healthcare system’s problems with cost reduction through digital innovation and possible solutions

Learning Objectives

  • Learning how to overcome organisational barriers in the introduction of benefit-oriented healthcare
  • Understanding how challenges of radical cost improvements can be overcome through innovation in the context of healthcare

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Registration

Register now for the open programme!

Download the registration form here.

 

Key Facts

Duration

Dates

22-23 November 2019
Fri. 18.30 - 21.30 h
Sat. 09.30 - 16.30 h

Language

Language

German

Location

Location

University of Cologne

Work experience

Work Experience

Minimum of 2 years

Fees

Fees

950 € (module only)
Certificate Programme: Included

Registration

Registration

Download the registration form here.

Module

Module of

Healthcare Management Certificate Programme

Benefits

  • Understanding of the paradigms "Value-based Healthcare" and "Radical Innovations”
  • Understanding organisational hurdles and how to overcome them
  • Reference to learned concepts of the own health organisation

Highlights

  • Understanding the concepts and challenges of value-based healthcare using the example of the introduction of benefit-oriented health care in the Department of Urology at Cambridge University Hospital and learning about possible solutions
  • Development of innovative solutions for cost improvement through digital innovation in healthcare on the basis of various examples

Target Audience

This module is tailored to facilitate doctors in hospitals, clinics and other health organisations, who take on management tasks. It is also aimed at registered doctors and medical associations, who wish to improve their practice management.

 Prof. Dr Stefan Scholtes

Faculty

Prof. Dr Stefan Scholtes

Director of the Centre for Health Leadership & Enterprise, University of Cambridge

Prof. Dr Scholtes is Director of the Centre for Health Leadership and Enterprise at Cambridge University and is responsible for the healthcare concentration of the Cambridge MBA programme. His research focuses on the strategic area of the configuration and coordination of value creation networks for local and regional health systems. In addition, he focuses on the operational area of non-medical factors’ effects on clinical decisions.

Your contact persons

Sabine Kuschel

Marketing and Admissions Manager

+49 (0) 221 470 7943

sabine.kuschel@uni-koeln.de

Contact us

Juliana Milla

Marketing and Admissions Manager

+49 (0) 221 470 76337

juliana.milla@uni-koeln.de

Contact us

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