University of cologne - Business School

Entrepreneurship & Digital Customer Experience in the Insurance Industry


The open programme Entrepreneurship & Digital Customer Experience in the insurance industry consists of two seminar days. On the first day, the focus will be on Entrepreneurship within Companies. On the following day, the participants will deal with the topic of Digital Customer Experience.

 

Digitalisation

Entrepreneurship within Companies

During the first part of this module you will gain an understanding of topics like Corporate Entrepreneurship, Intrapreneurship und Social Entrepreneurship.

Dates: Dates are coming soon!

Duration: 1 day

 

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Marketing

Digital Customer Experience

The second part of this module will deal with the relevance of Social Media for marketing strategies and demonstrate how to use Influencer Marketing strategically.

Dates: Dates are coming soon!

Duration: 1 day

 

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Duration

Dates

Dates are coming soon!

Language

Language

German

Location

Location

University of Cologne

Work experience

Work Experience

Minimum of 2 years

Fees

Fees

Launch offer: 1.650 € (module only)
(full price: 1,950 €)
Certificate Programme: Included

Registration

Registration

Download the registration form here.

Module

Module of

Digital Insurance Transformation
Certificate Programme

Your contact persons

Marketing and Admissions Manager

Janna Pressentin

Marketing and Admissions Manager

+49 (0) 221 470 6614

janna.pressentin@uni-koeln.de

Contact us

Marketing and Admission Manager

Juliana Milla

Marketing and Admissions Manager

+49 (0) 221 470 76337

juliana.milla@uni-koeln.de

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