University of cologne - Business School

Digital Insurance Transformation

 

The certificate programme Digital Insurance Transformation is a result of the cooperation between the Unversity of Cologne Business School and InsurLab Germany. It provides participants with an overview of current technological trends, gives you tools to design your own digitalisation in an innovative and holistic way and shows how to implement it in your insurance company in an effective way. Please note: the programme is taught in German.

 

Key Facts

Duration

Duration

12 days in 3 months

each day from 9.00 until 17.00 h

Attendance

Attendance

12 course days
 

Language

Language

German

Location

Location

University of Cologne

Work experience

Work Experience

At least 1 year

Certificate

Certificate

Issued by University of Cologne Business School and InsurLab Germany

Fees

Fees

7,500 € (regular price)

6,000 € (for InsurLab members)
You want to become a member? Find more information here.

Registration

Registration

All modules at one glance

Modul 1 DIT

Modul 1

Digital Transformation
Tue, February 22, 2022

  • Digital Transformation Strategy
  • Key Trends & Fields of Action
  • Business Model Innovation

Business Pattern & InsurLab Academy Introduction
Wed, February 23, 2022

  • Business Pattern Workshop
  • Programme overview

 

Modul 2 DIT

Modul 2

Entrepreneurship as a mindset
Tue, April 5, 2022

  • Start-Up Entrepreneurship & Intrapreneurship
  • Agile methods & Lean Start-up
  • Business Modeling & Planing

Innovation Management
Wed, April 6, 2022

  • Identification of innovation potential
  • Elements of change processes
  • The role of innovation managers
  • Innovation Road Map

Modul 3 DIT

Modul 3

Agile Management I
Tue, May 10, 2022

  • Lean Management
  • Scrum & Kanban
  • Structure of Team and Meetings
  • Integration of Design Thinking in agile processes

Agile Management II
Wed, May 11, 2022

  • Implementation of agile management in business
  • Change Management
  • Live simulations
  • Digital Tools

Modul 4 DIT

Modul 4

New Way of Working
Tue, June 14, 2022

  • Marketing development & Trends
  • Changes in the insurance business
  • Workplace concepts
  • Putting it into praxis

Design Thinking Workshop
Wed, June 15, 2022

  • Problem Framing
  • Need Finding
  • Idea generation & variety
  • Prototyping
     

Modul 5 DIT

Modul 5

Customer Experience
Tue, July 12, 2022

  • Approaches & Theories
  • Digital Customer Journey
  • Multiple Customer Touchpoints

Social Media & Influencer Marketing
Wed, July 13, 2022

  • Digital Transformation in marketing
  • Social media as part of marketing strategy
  • Influencer marketing: relevance, management & strategies

Modul 6 DIT

Modul 6

Technology Trends & ethical challenges
Tue, August 23, 2022

  • market overview & customer focus
  • Customer requirements & Tech development
  • Analytics & Big Data
  • Ethical challenges of digitalisation

InsurTechs
Wed, August 24, 2022

  • Start-up introduction:
  • TrustCerts
  • LiveEO
  • Fintechsystems GmbH

Download the flyer now

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University of Cologne Business school

InsurLab Germany e.V.

InsurLab Germany is an initiative that aims to strengthen the insurance landscape in Germany since 2017. Start-ups and universities are networked with insurance companies, leading service providers and experts in the industry. As a result, joint projects, events and workshops are to be created that will help transform and digitise the insurance industry in Germany.

Are you interested in becoming a member? You can find more information here.

Benefits

  • Get an overview of the fundamental components of the digital transformation process.
  • Question and expand the technological maturity of your own digital business processes.
  • Identify the opportunities and risks of technological trends and receive impulses for the implementation in your own insurance company.
  • Extend existing business models with customer-centric approaches.

Highlights

  • Expert knowledge at first hand
  • Interactive lectures, discussions, best practice sharing
  • Networking and exchange opportunities
  • Market trends, case studies and reports
  • Consideration of technological as well as business management aspects

Target Audience

The Certificate Programme Digital Insurance Transformation as well as the individual modules address specialists and executives of the insurance industry, who want to acquire sound knowledge of digital transformation and actively shape and drive this process forward in their companies.

Your contact person

Janna Pressentin

Janna Pressentin

Marketing and Admissions Manager

+49 (0) 221 470 6614

janna.pressentin@uni-koeln.de

Contact us