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Advanced Management for Senior Professionals
Regulation on the corona situation – the programme and all seminars are scheduled as attendance events. Should the current situation continue, our seminars will be held as online classes.
The certificate programme „Advanced Management for Senior Professionals" gives you new impulses for the further development of your leadership and management skills. The programme provides you with important methods and skills to develop your company in an innovative and effective way.
Please note: the programme is taught in German.
Topics
The „Leadership" module covers the areas of Digital Leadership, Strategic Leadership and Virtual Leadership. This will help you to find new ways to manage and empower your employees. Decision-making processes are optimised, which will strengthen your own position in the long run. Furthermore, the programme gives you a compact introduction to the topic of „Innovation Management". By using a variety of practical examples and field reports, it illustrates how your company can integrate innovative processes and products even more effectively.
You will also learn how to place new products and ideas using targeted marketing strategies and how social media, influencer marketing and storytelling can support you in doing so. The „Entrepreneurship" module is not only aimed at company founders, but also at managers, who want to develop their existing business further through entrepreneurial thinking and acting. The exchange with experienced managers enables you to reflect on your own company‘s problems and to generate new, usable ideas.
Participants, who wish to build a solid foundation in the area of finance, can additionaly book the optional module „Finance for Non-Financial Managers"
All modules at one glance
Download the brochure now
Registration
Register now for the Advanced Management Programme!
Download the registration form here.
Benefit from our exclusive Launch Discount of 15%!
Key Facts
Benefits
- First-hand expert knowledge
- Methods and skills that are important aspects of modern leadership
- A diverse format with a practical knowledge transfer, case studies and a relevant company visit
- Extension of your personal network by executives of other companies
- Acquisition of the “Advanced Management for Senior Professionals” certificate from the University of Cologne Business School
Highlights
- Current insight into the trend topics Virtual Leadership, Storytelling und Influencer Marketing
- Intense working atmosphere: interactive lectures and discussions
- Practical simulations and case studies
Target Audience
Senior managers, divisional and departmental heads and executives of all areas with at least 3 years of professional experience.
Academic Director
Prof. Jan Recker, PhD
Chaired Professor for Information Systems and Systems Development at the University of Cologne
Prof. Recker is the most accomplished business and management researcher under 40 years of age according to a ranking by the magazine Wirtschaftswoche (01/2019). He is Alexander-von-Humboldt Fellow, Chaired Professor for Information Systems and Systems Development at the University of Cologne and Adjunct Professor at the QUT Business School in Brisbane, Australia. In 2018 he was also made the youngest ever AIS (Association for Information Systems) Fellow. His research and teaching covers issues in design and processes surrounding digital innovation, digital transformation and sustainability in a digital world. He is one of the most published information systems academics of all time.
